MUSQ Rebrand 2021.
The Brief.
I was fortunate enough to be asked to help create an exciting new promo video for MUSQ's rebrand in 2021. with a new range of products to be unveiled they needed imagery and a video that would be eye catching, versatile in application and work across multiple mediums. Where as traditionally they would have used photography to capture their key art, the client was keen to explore what 3D could bring to the table.
The Solution.
Working closely with their inhouse team we created a vibrant new look for the product. Using inspiration from their Italian heritage, we used terrazzo patterns and stark concrete building blocks, creating standout imagery that could be catch eyes on socials, web stores, and OOH.
